HARLEY-DAVIDSON, INC.

HOG

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Identification

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Ticker
HOG
CIK0000793952
SIC3751
SectorManufacturing
Industry CategoryConsumer Goods
Industry GroupMotorcycles, Bicycles And Parts (Harley & Huffy)

Contact

Address3700 W JUNEAU AVE, MILWAUKEE, WI, 53208
Website harley-davidson.com
Phone414-343-8553
CEOJochen Zeitz
Employees6,300

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Standardized Financials

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Intrinio provides professional-grade historical financial data. This data is standardized, cleansed and verified to ensure the highest quality data sourced directly from the XBRL financial statements. The primary purpose of standardized financials are to facilitate comparability across a single company’s fundamentals and across all companies fundamentals.

For example, it is possible to compare total revenues between two companies as of a certain point in time, or within a single company across multiple time periods. This is not possible using the as reported financial statements because of the inherent complexity of reporting standards.

Below is a preview of several data points from each financial statement, as well as a sample of our many calculated metrics:

Income Statement
Revenue$4.32 billion
Pre-Tax Income$322.80 million
Net Income$222.48 million
Net Income to Common$230.41 million
EPS$1.93
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Balance Sheet
Cash$1.81 billion
Assets$7.25 billion
Liabilities$4.17 billion
Common Equity$3.06 billion
Liabilities & Equity$7.25 billion
View All
Cash Flow Statement
Net Income$222.48 million
Cash From Operating Activities$199.37 million
Cash From Investing Activities$3.63 billion
Cash From Financing Activities$-4.12 billion
Change in Cash$-729.78 million
View All
Calculations
NOPAT$172.05 million
EBITDA$308.10 million
Price to Earnings$11.76
Price to Book$0.88
ROE7.12%
View All

Latest News

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Intrinio provides up-to-date news articles on every US company from various sources. Here are several examples:

EquipmentShare Appoints Damian Giangiacomo and Harley Miller to Board of Directors

COLUMBIA, Mo., June 10, 2026 (GLOBE NEWSWIRE) -- EquipmentShare.com Inc (Nasdaq: EQPT) (“EquipmentShare” or the “Company”), a leader in connected jobsite technology and one of the largest equipment rental providers in the United States, announced the appointment of Damian Giangiacomo and Harley Miller to its Board of Directors (the “Board”), effective June 8, 2026. Mr. Giangiacomo will also serve as a member of the Board’s Audit Committee. Following the successful completion of EquipmentShare’s

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Harley-Davidson to reshore Revolution Max engine production

The company will also bring manufacturing of its Pan America, Sportster S and Nightster models, which the engine powers, to its Pennsylvania and Wisconsin facilities as part of its financial recovery and growth strategy.

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Bright Horizons, Harley-Davidson, and Purple Stocks Trade Up, What You Need To Know

A number of stocks jumped in the afternoon session after strong retail sales data for May revealed that consumer spending was robust despite inflation and high gas prices.

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Harley‑Davidson Announces Return of Revolution® Max Production to U.S. Facilities

Harley-Davidson, Inc. ("Harley-Davidson" or the "Company") (NYSE: HOG) today announced that it is bringing production of the Revolution® Max platform for North America back to the United States as part of the Company's Back to the Bricks strategy. The move brings machining, powertrain assembly, painting, and final vehicle assembly work back to Harley-Davidson facilities in Pennsylvania and Wisconsin, supporting skilled union jobs and strengthening the Company's American manufacturing footprint.

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Why is this Wealth Manager Buying 1 Million Shares of Harley Davidson?

Harley-Davidson generates revenue from motorcycle sales and financial services, supported by a global dealer network and iconic brand.

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